01Location page architecture audit
Most multi-location sites have the same problems: thin or duplicated location pages, templates that were never designed for search, internal links that do not reach the pages that matter, and indexation that nobody has checked since launch. The audit covers all of it and produces a remediation plan ordered by impact, written so your web team or agency can execute without further translation.
- Template, URL, and folder structure review
- Internal linking, crawl paths, and orphaned locations
- Indexation, canonicals, and duplicate-content findings
- Prioritized remediation plan with template-level fixes
Architecture audit in detail
02Managed listings
Primarch manages Google Business Profile, Apple Business Connect, and Bing Places listings on behalf of your locations under delegated access. Every location stays accurate and consistent: name, address, phone, hours, holiday hours, categories, attributes, photos, and posts. Reviews are monitored and, where you want, answered. Priced per location per month, with the rate set by footprint size and platforms covered.
- Google, Apple, and Bing listings kept in sync
- Hours, holiday hours, categories, and attributes
- Review monitoring and response
- Monthly listing health reporting per location
Managed listings in detail
03Schema across location page templates
Structured data on a multi-location site is either implemented correctly at the template level or wrong on every page. Primarch specifies and implements LocalBusiness, Service, FAQ, and related markup in your location page templates, then validates it across the entire footprint rather than on a handful of sample pages.
- LocalBusiness and Service markup for every location
- Template-level specification your developers can ship
- Validation across every location page
- Monitoring for breakage after site changes
Schema implementation in detail
04Multi-location SEO reporting
Location-level performance rolled up the way your organization is structured: by brand, region, market, and owner. Built from Search Console and Business Profile data, delivered on a schedule, with an executive summary that says what changed and why it matters. Read-only access to the reporting is available on request.
- Rollups by brand, region, and market
- Search Console and Business Profile data sources
- Monthly executive summary
- Read-only reporting access on request
Reporting in detail